As I deal with the usual grogginess of Monday and the week ahead of me, I face a lot of important decisions. Who do I put a waiver claim on this week in fantasy football? How little time do I need to study to get the grades I want and still have fun? Or most importantly, when am I finally upgrading my phone and getting a new phone case to go with it?

For the last two years, I’ve had an increasingly broken iPhone 4 with a Han Solo in Carbonite casing. While the phone ultimately has become junk (I’ve been unable to turn off the phone for about six months now, which has made for some awkward pre-flight situations), I still proudly share my phone case with others I deem geeky enough to appreciate my love of Star Wars.

So as I began my hunt for an iPhone 5s case, I looked up some basic areas of interest in my life: Marvel characters, more Star Wars, etc. But then I began to think about what I really wanted to show any time I pulled my phone out. For me, I love conversation starters, so it has less to do with not wanting a dorky image but rather being broader in whom I can share joy in over my phone case. So that answer became easy: the Dallas Cowboys. Though my future may not be in Dallas, my heart belongs to one sports franchise and I’m proud of that.

Similarly, I have found over the years that we are truly our own brands, and we are always in control of the message we send to others. In high school, I was the kid who wore videogame shirts and secretly hosted a videogame podcast on the side. My peers were more into sports and other more shareable interests in addition to videogames, and I felt it made me less than confident through high school. However, it did show me that I was in control, and as I entered college and eventually developed my own sense of style and other hobbies, no one remembered that I was the kid who was super into videogames. Now I’m the guy who has a good sense of style, likes fantasy football, and always has a joke ready for people.

If you’re having a hard time making results happen for you on JDate, there’s no reason you can’t do the same thing. Take some new pictures, edit some things in your profile (maybe “playing monopoly on Saturday nights” becomes “preferring to take it easy some nights”), and change the parts of yourself you highlight. Everyone is special and unique, but everyone also likes to relate to one another, and it’s always possible to change your casing. You’ll be surprised how few people will even remember what was there before.

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